Complying with Quiet Hours

📘 Overview: “Quiet Hours” for Marketing Texts

Most states have laws limiting when telephone solicitations can occur.
In some states (like Texas), the law explicitly defines “telephone calls” to include text messages, especially after legislative updates such as SB 140.

Because of this, quiet-hour restrictions that originally applied to phone calls are often interpreted to apply to marketing texts as well.

🕐 Texas Example

Under Texas Business & Commerce Code § 302, calls (and by extension, texts) to consumers are restricted to:

• Monday–Saturday: 9:00 a.m. – 9:00 p.m.

• Sunday: 12:00 p.m. – 9:00 p.m.

This applies to marketing or solicitation messages, not transactional alerts.

✅ Recommendation

1. Check your state’s quiet-hour laws – Each state may have different limits for telemarketing or automated messages.

2. Adopt a conservative standard:
   To ensure compliance nationwide, keep marketing text messages within 9 a.m.–9 p.m. local time (or stricter, if required).

3. Document your policy:
   Keep internal guidelines referencing both federal TCPA rules and relevant state quiet-hour provisions.